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A web search engine or Internet search engine is a software system that is designed to carry out web search (Internet search), which means to search the World Wide Web in a systematic way for particular information specified in a web search query.The search results are generally presented in a line of results, often referred to as search engine results pages (SERPs).
Search engine optimization (SEO) is the process of increasing the quality and quantity of website traffic, increasing visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results (known as "natural" or "organic" results), and excludes the purchase of paid placement. SEO may target different kinds of search, including.
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